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Sample Chapter for B2B Marketing Strategy

Thank you for requesting to download a free sample chapter of B2B Marketing Strategy by Heidi Taylor. Read on to explore how the shifting B2B environment is changing, including:

  • Thinking differently in the three fundamentals of marketing (brand, strategy and customers)
  • Going beyond the sales funnel
  • The changing customer journey

Simply fill in your details below to receive the chapter. 

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