We use cookies to improve your experience. By using our site you are accepting our cookie policy. 
Read our privacy policy to learn more.

Innovation and Best Practice
for Business Success

Established 1967



Digital Marketing

filterProducts

Showing 1 - 10 of 35 results

Showing 1 - 10 of 35 results

Mobile Marketing

Mobile Marketing

Daniel Rowles

£19.99

How to optimize a multi-screen generation of mobile technology; a structured, comprehensive guide to integrating the latest mobile technology developments into the heart of your digital marketing strategy.


Published: February 2017, Paperback
EAN: 9780749479794

Available to pre-order from 3rd November 2016
Building Digital Culture

Building Digital Culture

Daniel Rowles, Thomas Brown

£19.99

Leading companies including BMW, Twitter, Deloitte and Bloomberg share their insider stories of how embracing digital culture has improved their business practices, leading to increased adaptivity and…


Published: January 2017, Paperback
EAN: 9780749479657

Available to pre-order from 3rd October 2016

E-Commerce Website Optimization

E-Commerce Website Optimization

Dan Croxen-John, Johann van Tonder

£19.99

Convert online traffic to increased revenue by way of consumer behaviour insights, clear methodology, and reference to the available frameworks with this invaluable step-by-step guide to e-commerce website…


Published: January 2017, Paperback
EAN: 9780749475383

Available to pre-order from 3rd October 2016
Brand Protection in the Online World

Brand Protection in the Online World

David N. Barnett

£29.99

Exploring the full spectrum of Internet infringement, monitoring and enforcement, this book gives readers an overview of the threats most commonly faced by brands today.


Published: December 2016, Paperback
EAN: 9780749478698

Pre-order now



Understanding Digital Marketing

Understanding Digital Marketing

Damian Ryan

£19.99

Harness the power of digital media to achieve the utmost success in business, both now and in the future, with this fourth edition of the best selling guide to digital marketing channels and strategy.


Published: November 2016, Paperback
EAN: 9780749478438

Pre-order now


The Fluid Consumer

The Fluid Consumer

Teo Correia

£26.99

The Fluid Consumer takes an in-depth look at the consumer and retail industry's profound shifts in the digital age, and their implications for business models and branding. It provides clear instructions…


Published: November 2016, Hardback
EAN: 9780749478377

Pre-order now



Tactical SEO

Tactical SEO

Lee Wilson

£19.99

Rather than focusing on the latest techniques, Tactical SEO provides a deeper analysis of SEO's underpinning concepts and its real value for businesses.


Published: August 2016, Paperback
EAN: 9780749477998

Buy now


Digital Marketing Strategy

Digital Marketing Strategy

Simon Kingsnorth

£29.99

This book is a complete guide to developing and implementing a digital marketing strategy.


Published: May 2016, Paperback
EAN: 9780749474706

Buy now



On Purpose

On Purpose

Shaun Smith, Andy Milligan

£19.99

Define your business purpose and deliver multi-channel customer experiences to go beyond expectations and drive profitable growth.


Published: November 2015, Paperback
EAN: 9780749471910

Buy now


Social Media Risk and Governance

Social Media Risk and Governance

Phil Mennie

£29.99

Setting out the key elements of good social media governance, this book identifies sources of risk and how to deal with them whilst still gaining most benefit from the opportunities these technologies…


Published: October 2015, Paperback
EAN: 9780749474577

Buy now



Showing 1 - 10 of 35 results


Showing 1 - 10 of 35 results