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Digital Marketing

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Showing 1 - 10 of 37 results

Showing 1 - 10 of 37 results

Innovative B2B Marketing

Innovative B2B Marketing

Simon Hall

£19.99

A clear, practical guide that demystifies modern aspects of B2B marketing, including new marketing models, processes and thought leadership pieces.


Published: August 2017, Paperback
EAN: 9780749480806

Available to pre-order from 3rd May 2017
Content - The Atomic Particle of Marketing

Content - The Atomic Particle of Marketing

Rebecca Lieb

£19.99

Written by one of the most respected names in the field, this book is the definitive, research-based guide to content marketing. It gives a serious and deeply informed look at the real roadblocks facing…


Published: June 2017, Paperback
EAN: 9780749479756

Pre-order now



Industry X.0

Industry X.0

Eric Schaeffer

£26.99

Empowers organizations to harness the Industrial Internet of Things, realising value by shifting focus away from products and towards services, value and outcomes. Author is Senior Managing Director at…


Published: May 2017, Hardback
EAN: 9780749481469

Pre-order now


Neuro Design

Neuro Design

Darren Bridger

£19.99

Describes insights from the growing field of neuroaesthetics, and shows how they can be applied to the most popular types of content that businesses create, and how they can be used to improve customer…


Published: February 2017, Paperback
EAN: 9780749478889

Buy now



Mobile Marketing

Mobile Marketing

Daniel Rowles

£19.99

How to optimize a multi-screen generation of mobile technology; a structured, comprehensive guide to integrating the latest mobile technology developments into the heart of your digital marketing strategy.


Published: February 2017, Paperback
EAN: 9780749479794

Buy now


E-Commerce Website Optimization

E-Commerce Website Optimization

Dan Croxen-John, Johann van Tonder

£19.99

Convert online traffic to increased revenue by way of consumer behaviour insights, clear methodology, and reference to the available frameworks with this invaluable step-by-step guide to e-commerce website…


Published: January 2017, Paperback
EAN: 9780749475383

Buy now



Building Digital Culture

Building Digital Culture

Daniel Rowles, Thomas Brown

£19.99

Leading companies including BMW, Twitter, Deloitte and Bloomberg share their insider stories of how embracing digital culture has improved their business practices, leading to increased adaptability and…


Published: January 2017, Paperback
EAN: 9780749479657

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Brand Protection in the Online World

Brand Protection in the Online World

David N. Barnett

£29.99

Exploring the full spectrum of Internet infringement, monitoring and enforcement, this book gives readers an overview of the threats most commonly faced by brands today.


Published: December 2016, Paperback
EAN: 9780749478698

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Understanding Digital Marketing

Understanding Digital Marketing

Damian Ryan

£19.99

Harness the power of digital media to achieve the utmost success in business, both now and in the future, with this fourth edition of the best selling guide to digital marketing channels and strategy.


Published: November 2016, Paperback
EAN: 9780749478438

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Fluid Consumer

Fluid Consumer

Teo Correia

£26.99

The Fluid Consumer takes an in-depth look at the consumer and retail industry's profound shifts in the digital age, and their implications for business models and branding. It provides clear instructions…


Published: November 2016, Hardback
EAN: 9780749478377

Buy now



Showing 1 - 10 of 37 results


Showing 1 - 10 of 37 results