Get a FREE ebook with your print copy when you select the "bundle" option. T&Cs apply.
- Shop
- KoganPage+
- Discover
- Resources For...
- Authors
- About
- Shop
- KoganPage+
- Discover
- Resources For...
- Authors
- About

Digital Marketing for Travel Brands
Practical Strategies for Effective Marketing
FREE UK and US delivery
Bulk buying for your team?
Contact us for exclusive discounts!
About the book
Digital marketing within the travel industry can be complex and difficult for marketers to navigate. From ideation to campaign planning, through to execution and measurement, there are many stages for the modern travel marketer to consider.
Digital Marketing for Travel Brands outlines each of the areas that a travel marketer must understand to get the best from the time and money spent on their marketing endeavours. Providing a holistic approach to digital marketing in travel, author Andy Headington explores how to build a robust digital marketing strategy tailored to your business, how to avoid common marketing pitfalls and what the future holds for technology in the travel industry.
In an era of unprecedented digital transformation, the travel industry demands marketing strategies that are both innovative and meticulously crafted. Navigating the intricate landscape of digital marketing requires more than creativity-it demands a strategic approach that bridges imagination with measurable results. Packed with real-world examples from brands such as Trip.com, Princess Cruises and Oasis Travel, Digital Marketing for Travel Brands will be your go to guide to help create better marketing plans which will last beyond the latest fad.
About the authors
Bulk buying for your team?
Contact us for exclusive discounts!
FREE UK and US delivery
Shipping and handling
Cancellations and returns policy
FREE UK and US delivery (more info)
Kogan Page GPSR
Bulk buying? Contact us for exclusive discounts!
Get exclusive insights and offers
EU Representative (GPSR)
Authorised Rep Compliance Ltd
Ground Floor, 71 Baggot Street Lower, Dublin, D02 P593, Ireland
www.arccompliance.com
Kogan Page GPSR
Related products
Related content
Subscribe for inspiring insights, exclusive previews and special offers
Headless Content Management with Blaze