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Does Your Business Model Need a Radical Transformation? - Press Release

Radical Business Model Transformation.jpg21st December 2016 - Radical Business Model Transformation: Gaining the Competitive Edge in a Disruptive World

Does your business model need a radical transformation?

Many companies have a well-established business model; however, today companies are often relying on a business model that was fundamentally suited to a different era. As organizations try to adapt to a new environment they risk relying on improvements that only scratch the surface of developing a radically different value proposition.

Based on rigorous research of companies that have successfully and radically re-designed their business modelRadical Business Model Transformation shows why they made the leap, what they had to do to achieve it and how it has transformed the potential for their organizations. Case studies of organizations that have crossed the line to a more transformative business include Daimler, SAP, Xerox, Atlas Copco, Infosys and Netflix.

Radical Business Model Transformation provides a roadmap that will enable organizations to benchmark how far they have crossed the line to making a radical transformation, as well as a toolkit for diagnosing the type of transformation made. The book highlights what is needed to take up the leadership challenge required for adopting a radical business model transformation as well as providing a manual for how to do it.

This book is essential reading for professionals and students interested in ensuring that their business model is future-proof to withstand a new proliferation of digital innovations that set to transform the business landscape.

Giving advanced praise for the book Dr. Sami Atiya, Member of the Executive Committee and President of the Robotics and Motion Division, ABB Ltd said Radical Business Model Transformation is “Highly relevant for leaders as it provides both an excellent conceptual structure and great insights through a wide range of real company cases. Such guidance to transform your business model was missing.” Meanwhile, Andrew Campbell, Director Ashridge Strategic Management Centre and author of Operating Model Canvas said “I love the categorisation of business models transformation manoeuvres and the numerous rich examples. This is a powerful aid to any manager facing digital disruption - well written and challenging.”

Oliver Gassmann, Professor at the University of St. Gallen, and Karolin Frankenberger, Professor at the University of Lucerne, authors of The Business Model Navigator, also commented “The authors provide great insights how to transform a business model. Clear guidelines and many examples provide important learnings for every transformation leader.” Karsten Ottenberg, CEO BSH Home Appliances states that Radical Business Model Transformation is “A must read for all business leaders who are facing radical shifts in their business models and the need for transformation - and maybe even more for those leaders who think they do not.”

About the authorsDr Carsten Linz is an entrepreneurial leader and business transformation expert with 20 years' experience. He has successfully started and developed several new businesses and currently leads the SAP Center for Digital Leadership, a renowned C-suite think tank showcasing next-generation innovation and transformation approaches. Dr. Linz is adjunct faculty member and teaches in Executive Programs at Mannheim Business School, University of St. Gallen, Karlsruhe Institute of Technology, and Stanford Graduate School.

Prof. Dr. Günter Müller-Stewens is Professor of Strategic Management and Director of the Institute of Management at the University of St. Gallen. His main research interest is corporate strategy.

Prof. Dr. Alexander Zimmermann is an Assistant Professor of Organization and Strategic Management and the Project Manager for the Center for Organizational Excellence (CORE) at the University of St. Gallen.

About Kogan Page: Kogan Page is the leading independent global publisher of specialist professional books and content with over 700 titles in print. Its authors come from some of the world’s most prestigious academic institutions, international commercial organisations or professional associations in Leadership, Management, Marketing, Branding, Human Resources, Coaching, Logistics, Entrepreneurship and Careers.

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For a digital or hard review copy, a by-lined article or to arrange an interview with the author, please contact Philippa Artuspartus@koganpage.com or +44 (0)20 7843 1939

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