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Success as a Coach

Start and Build a Successful Coaching Practice

A complete guide to starting and developing your coaching business.
EAN: 9780749469092
Edition: 1
Published:
Format: 235x157
280 pages

About the book

What does it take to be a successful coach? Assuming that you already possess the right skills, characteristics and training then success simply lies in finding and winning clients that you can coach successfully. Personal fulfilment and profitable fee revenue will be direct results. Unfortunately this isn't as simple as it might seem.
Success as a Coach is your complete guide to business development whether you're newly qualified or an experienced coach. It covers all the crucial factors that will help you build your clients and your business including: finding the right clients; extending your professional network; planning and running meetings; delivering value for the client; calculating fees; structuring and delivering sessions; structuring your business; strategic client leadership and systematically growing your business.

About the authors

Stephen Newton is a business coach and consultant through his business, DLO Associates. He enables clients to implement effective strategy and enhance bottom-line results. Stephen began his career as an Army officer, following which he worked for over 20 years in the fund management industry, including posts as Sales Director for Mercury Fund Managers, Operations Director for Mercury Asset Management and Operations Director at Schroder Investment Management (UK). He is the author of The Professionals Guide to Business Development published in December 2012. He is currently working with Meyler Campbell, a business coach training organization which runs a Business Development Bootcamp.

If you want to make a success of your coaching business, look no further than this no-nonsense, intelligent and practical guide from someone who has been there and done that with aplomb.

Anne Scoular, MD of Meyler Campbell and author of The FT Guide to Business Coaching