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Marketing & Sales Books

Competition! Enter to win £50 worth of Kogan Page books. Offer ends 30.06.2026
Competition! Enter to win $50 worth of Kogan Page books. Offer ends 06.30.2026
Competition! Enter to win £50 worth of Kogan Page books. Offer ends 30.06.2026
Competition! Enter to win £50 worth of Kogan Page books. Offer ends 06.30.2026

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Latest insights in Marketing & Sales

PR & Communications, Sustainability   Earth Day isn’t just a national holiday to put sustainability at the forefront. This article by Mike Hower, author or 'Sustainability Storytelling’, explores Earth Day and sustainability storytelling as a reminder to communication leaders and sustainability advocates to ensure business practices keep the original messaging, the why, alive year-round.
Branding   Many brand leaders struggle with brand positioning and communicating what makes their brand stand out. Learn how to strengthen your brand messaging and build greater awareness with clearer, more effective communication in this article by Kevin Perlmutter, author or 'Brand Desire'.
Digital Marketing, Marketing Strategy & Planning, Artificial Intelligence   This article by Katie King outlines three practical pillars, along with a simple scorecard approach to help marketing and sales teams scale AI responsibly while protecting customer privacy, fairness and brand value.





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