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Marketing, Media and Communications Innovators


Innovators changing the way we communicate are up next in our countdown of innovators interviewed for Kim Chandler McDonald's new book Innovation.

Our next instalment in the Innovation countdown are over 20 innovators changing the way we communicate, whether it be as publishers to audiences or businesses to their customers. As always, these innovators often straddle more than one field, with their innovative approach to communications bringing about change in design, the arts, the non-profit sector, technology and more.  

You can buy your copy by clicking here and as a taster of what Innovation has to offer, you can read an excerpt from the interview with bestselling author, marketing expert and founder of Seth Godin, who talks to author Kim Chandler McDonald about the future of publishing.


The Innovators

1. President of Current TV, David Bohrman (United States) has an extensive career that spans more than three decades. As a television and new media executive he has worked in network, cable, new and online media, collecting numerous awards including Emmy Peabody and Press Club awards. He is a globally respected thought leader who has been at the helm of some of the most innovative and impactful changes in news programming and special event news coverage.

2. Jonathan Cousins (United States) is co-founder of Cousins & Sears Creative Technologists. He is a designer, programmer and entrepreneur specializing in the creation of data visualizations, large-screen computational art, creative digital workflows and general software applications. His innovative work has been presented at various conferences and festivals, including the Sundance Film Festival. 

3. Co-founder of and, Yaroslav Baronov (United Kingdom/Russia) is an entrepreneur and innovator specializing in social marketing, e-commerce and business development. With a strong background in engineering and business leadership, Yaroslav is currently aspiring to embrace major opportunities in the fast growing market of personal robotics, while improving the situation of corporate environmental responsibility in Russia. He is interested in discovering and providing commercially viable solutions for, disruptive products, technologies and new technology ventures. Yaroslav was awarded The Rothwell Prize for outstanding research in the field of strategic business forecasting in 2012.

4. David Ben-Kay (United States/China) is the founder and Chairman of the Yuanfen-Flow Consulting Studio in Beijing, which brings together entrepreneurs, technologists, artists and designers. David’s former career is as an attorney including acting as Microsoft’s General Counsel and ‘Piracy Czar’ in China. 

5. Claire Diaz-Ortiz (United States) is an author and speaker who leads social innovation at Twitter, Inc. Named one of the 100 Most Creative People in Business by Fast Company, she recently wrote Twitter for Good: Change the world, one tweet at a time, her second book. She frequently speaks internationally on business and social innovation and is known for developing the TWEET model – a framework to help organizations and individuals excel on Twitter. Claire holds an MBA from Oxford University, where she was a Skoll Foundation Scholar for Social Entrepreneurship, and a BA and an MA from Stanford University. She is the co-founder of Hope Runs, a non-profit organization operating in AIDS orphanages in Kenya, and owns Interwebs Publishing. Find her via @claire on Twitter, or at 

6. Founder, CEO and Chief Marketing Officer of the Social Media Group, Maggie Fox (Canada) is a renowned thought leader in social media and digital marketing and has been named one of Canada’s Top Innovators, specializing in leadership and strategic business innovation.

7. Seth Godin (United States) has written 14 bestselling books that have been translated into more than 30 languages. Deemed ‘America’s Greatest Marketer’, he is the writer one of the most popular blogs on the net. His Kickstarter campaign for his latest book, The Icarus Deception, broke records for its size and the speed that it reached its goal. Seth has founded dozens of companies, most of which failed. However, Yoyodyne, his first internet company, which was acquired by Yahoo! in 1998, pioneered permission (online) marketing. His latest company,, raises money for charity and pays royalties to its million-plus members.

8. Dominique Jaurola (Australia/Finland) is a business designer, product creator, futurist, intrapreneur and entrepreneur. She has brought about change in human-centricity, mobile (consumer and enterprise) and the connected world over the last 20 years. In a global product leader role at Nokia she shaped the nascent digital and massmarket mobile world in the mid-1990s. Hunome, her second startup, is a web application akin to genome but instead of mapping DNA, it connects and contextualizes shared perspectives into mindmaps for better access to human-centric knowledge.

9. President of and co-founder of Level 50 Software (, Dan Keldsen (United States) is a renowned thought leader in the fields of enterprise, web and marketing 2.0, information management and architecture, innovation, collaboration and the intersection of human behaviour and digital tools.

10. J D Lasica (United States) is founder of the United States-based consultancies and Socialbrite. He is a social media strategist and thought leader, entrepreneur, technology innovator, change agent, author and sought-after keynote speaker. J D has been named one of Silicon Valley’s top 40 influencers, one of the top 100 influencers in social media and one of CNET’s Top 100 Media Bloggers.

11. Gerd Leonhard (Switzerland) is a renowned futurist and author, provocative keynote speaker, think-tank leader and adviser, and international thought leader in topics as varied as digital business models, social media, consumer trends, entrepreneurship, branding, copyright advertising and IP protection.

12. Amy Jo Martin (United States) is the founder and CEO of Digital Royalty. As the New York Times bestselling author of Renegades Write the Rules and member of the St Jude Digital Board of Directors, Amy Jo is a sought-after international keynote speaker on innovation in social media, personal branding and monetizing social platforms. Digital Royalty provides customized social media education programmes through the Digital Royalty University, which offers a comprehensive curriculum blending strategic and tactical training. She is a regular contributor to the Harvard Business Review, The Huffington Post and Sports Business Journal. 

13. Nitten Nair (United Arab Emirates) is a digital and social media strategist who specializes in the linking of innovation and inspiration that can be traced back to Indian mythology.

14. SVP and Marketing Director at Author Solutions and executive responsible for bringing Booktango to market, Keith Ogorek (United States) is an author, sought-after speaker and well-respected thought leader in the indie publishing industry.

15. CEO of, Ben Rigby (United States) is renowned in the fields of web and mobile product development, agile methodologies and crowd-sourcing.

16. Tiffany Shlain (United States) is a multi-award winning filmmaker, sought-after keynote speaker, prolific writer, founder of The Webby Awards and co-founder of the International Academy of Digital Arts and Sciences. Unsurprisingly, Newsweek named her one of the ‘Women Shaping the 21st Century’. Founder of the film studio and lab The Moxie Institute, Tiffany was honoured with a 2012 Disruptive Innovation Award from The Tribeca Film Festival. Her latest innovative initiative is collaborative filmmaking, which she has termed ‘Cloud Filmmaking’. A member of numerous advisory boards, an artist, advocate and activist, Tiffany’s international influence is tremendous with her talks and films having been viewed over a million times.

17. Cecily Sommers (United States) is the author of Think Like a Futurist: Know what changes, what doesn’t, and what’s next, and the founder of The Push Institute, a non-profit think tank that tracks significant global trends and their implications for business, government and non-profit sectors over the next five to 50 years. Cecily’s straightforward and practical approach to strategy and innovation is sought by Fortune 100 and public organizations alike. She is a member of the Association of Professional Futurists, was named by the Business Journal as one of 25 ‘Women to Watch’ and Fast Company’s ‘Fast 50 Reader’s Favorites’.

18. Brianna Sylver (United States) is a specialist in consumer insights and a thought leader in innovation strategy, design planning and ethnographic research. She is founder and president of Sylver Consulting, LLC and an Adjunct Faculty Professor at the Institute of Design, IIT.

19. Khayyam Wakil (United States) likes to build plans, apps, hype, strategy, products, transformational gaming, platforms, launches, start-ups, campaigns, partnerships and Lego. Loves to overcome seemingly impossible challenges in the most engaging, effective and magically unexpected ways probable with as little as possible. Loves the underdog, start-ups and the movie Rudy Khayyam has made a plethora of people and companies smile by providing ideas that communicated their desired results. A man of many hats: designer, wordsmith, creative director, digital strategist, entrepreneur, marketer, business developer and most importantly, student of failure, Khayyam is currently venturing into the unknown fully willing to make mistakes and loving every minute of it. 

20. Deputy Director/CIO at the World Food Programme, Pierre Guillaume Wielezynski (France/United States) is a sought-after public speaker and thought leader in digital strategy, marketing, social media and product development.

21. Faris Yakob (United States) is an award-winning strategist and creative director, writer, public speaker and geek. Most recently he was Chief Innovation Officer of MDC Partners where he founded creative technology boutique Spies&Assassins. Previously, he was Chief Digital Officer at McCann Erickson NY, and Global Digital Strategy and Creative Director at Naked Communications. He’s won and judged numerous awards, strategic and creative, served as chairman of the Content&Contact and Integrated juries for the Clios, created the NEW category for the London International Awards, and teaches at Miami Ad School. Named one of the top 50 creatives in the world by the Clios, and one of 10 modern day Madmen by Fast Company, Faris’ blog was named one of the top 10 blogs to follow by Mashable. He writes and speaks on technology, media, brands and creativity all over the world, and was featured in ‘The Greatest Movie Ever Sold’.