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The Fluid Consumer

Teo Correia £ 29.99 $ 41.99

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Malcolm McDonald on Marketing Planning

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Advanced Customer Analytics

Mike Grigsby £ 36.99 $ 47.99

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Ad Law

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Marketing with Strategic Empathy

Claire Brooks £ 36.99 $ 47.99

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The Market Research and Insight Yearbook

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The TV Brand Builders

Andy Bryant, Charlie Mawer £ 32.99 $ 42.99

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Ethics in Public Relations

Patricia J Parsons £ 36.99 $ 47.99

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How Cool Brands Stay Hot

Joeri Van Den Bergh, Mattias Behrer £ 29.99 $ 38.99

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Brands with a Conscience

Nicholas Ind, Sandra Horlings £ 32.99 $ 42.99

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On Purpose

Shaun Smith, Andy Milligan £ 29.99 $ 38.99

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Retail Marketing Strategy

Constant Berkhout £ 36.99 $ 47.99

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Media Interview Techniques

Robert Taylor £ 32.99 $ 42.99

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Campaigns that Shook the World

Danny Rogers £ 29.99 $ 38.99

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Practical Text Analytics

Steven Struhl £ 36.99 $ 47.99

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Rethinking Prestige Branding

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When Digital Becomes Human

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What is a 21st Century Brand?

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A visual display screen outdoors, with a slight view of a palm tree fronds. The visual display is blank.

Making The Business Case For Trust In Brand Advertising

Advertising, Corporate Governance & Ethics

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How to Build an Elite Social Media Team

Digital Marketing, Marketing Strategy & Planning, PR & Communications

Person on their phone, sitting next to a colleague, and have just opened the TikTok app.

Outbound Social Engagement: How Commenting on Posts Builds Stronger Reach

Digital Marketing, Branding

Have We Forgotten Cultural Literacy? Understanding Its Role in Today’s World

Branding, Marketing Strategy & Planning, Strategy & Planning

How AI is Reshaping Consumer Trust and Decision Making

Marketing Strategy & Planning, AI, Digital & Technology

How to Thrive as an AI-Enhanced Marketer

Digital Marketing, Artificial Intelligence

Leading Through Change: 7 Leadership Habits That Build Stronger Teams

PR & Communications, Marketing Strategy & Planning

How to Lead in Post-Crisis Communication

B2B Marketing, Digital Marketing

Cross-Functional Growth Approach to E-Commerce Marketing

Customer Experience, Retail

How can the Marketing Industry be a Driver of Business Change?

Responsible Business, Sustainability

The Digital Customer

Customer Experience, Retail

The Dos and Don’ts of Social Media Crisis Management

Digital Marketing

How to Keep a Positive Business Reputation

PR & Communications, Business Strategy

How to Embed Sustainability Through Marketing

Responsible Business, Sustainability

Why Your Company Needs a RevOps Team

Sales & Account Management, Business Improvement

Drive Engagement with an Integrated Content Marketing Strategy

Digital Marketing

The Impact of AI on the Future of Social Media

Digital Marketing, Artificial Intelligence

Know Your Numbers as a Revenue Operator

Sales & Account Management

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