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New book helps businesses battle the cost of employee attrition and maintain the competitive edge - Press Release

Exceptional Talent (9780749479732)3rd May 2017 - Exceptional Talent

New book helps businesses battle the cost of employee attrition and maintain the competitive edge

The average cost of employee attrition is 20% of a mid-level employee's annual salary and up to 213% of an executive's salary (CAP 2015). Attracting, hiring, developing and retaining the right people have therefore never been more important.

In a business environment changing so rapidly that jobs which will be essential in 2020 don't even exist yet, Exceptional Talent, available today, examines how changes in technology, communication, and employee preferences are impacting the talent journey. It gives practical advice for building an effective recruitment and talent management strategy to meet the needs of the business today and prepare for the challenges of the future. 

The book addresses how to build an authentic employer brand, explores new ways of sourcing candidates and explains how to use print, digital, social and mobile to target the right people in the right way. Packed with practical advice and best practice case studies for engaging employees, it also includes tools to help create an efficient recruitment process and onboard new employees effectively.

Katie Jacobs, Editor of HR Magazine, has endorsed Exceptional Talent, saying ‘Job searching and the world of work have changed dramatically in recent years... HR, recruitment and talent professionals need to equip themselves to deal with this new reality. Dinnen and Alder have provided a practical, readable and inspiring guide to help them do it.’

Advance praise also comes from Kevin Green, Chief Executive of the Recruitment & Employment Confederation, who says ‘This is the definitive work on attracting, recruiting and retaining talent. This book tells businesses leaders how to improve their employee offering and recruitment process so they get and keep the talent that will make their organisation a success. A must read.’

About the authors: Mervyn Dinnen is a talent acquisition analyst, specialising in advising recruitment, HR and technology businesses on the emerging trends which impact hiring, retention and engagement of employees. His blog was voted UK Recruitment Blog of the Year in 2013. Previously, he spent 20 years working within HR and recruitment in organizations. Matt Alder is a recruitment marketing and employer brand consultant and has built a reputation as a thought leader in the HR and recruitment space. Before becoming a consultant, he spent 10 years working in leadership positions with two of Europe's leading recruitment advertising agencies.

About Kogan Page: Kogan Page is the leading independent global publisher of specialist professional books and content with over 900 titles in print. Its authors come from some of the world’s most prestigious academic institutions, international commercial organisations or professional associations in Leadership, Management, Marketing, Branding, Human Resources, Coaching, Logistics, Entrepreneurship and Careers. Follow @KPCoachHR for information about new books and business insights from author experts.

For a review copy, a by-lined article or to arrange an interview with the authors, please contact Lydia Cronin: lcronin@koganpage.com  or +44 (0)20 7278 0433


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