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Engaging Change

A People-Centred Approach to Business Transformation

Learn practical solutions to exploring, envisioning, engaging and executing successful change initiatives by better understanding social psychology.
EAN: 9780749472917
Edition: 1
Format: 234x155
256 pages

About the book

Any significant organizational level change initiative is dependent on the engagement of the people working in that organization. Without engagement, change will falter and ultimately fail. Engaging Change goes behind the scenes of change management to help managers, consultants and practitioners understand why some things work and why others don't.

Engaging Change addresses current challenges such as how to understand the environmental context driving the need for change; how to initiate and sustain momentum throughout the change programme; how to institutionalize structural and behavioural change; and how to create compelling visions. With case studies from Sony, Nestlé, Redcats (who own La Redoute, for example) and the British Army, the text provides practice-based insights into the realities of leading sustainable change.

About the authors

Mark Wilcox

Mark Wilcox is a business change expert with over 30 years' experience in some of the world's biggest companies including a Director role at Sony Europe. He currently runs Change Capability Consulting Ltd where he has worked with such clients as Microsoft, British Army and Balfour Beatty. He has contributed to the MBA teaching at Bradford School of Management, Manchester Business School, Warwick Business School, Cranfield Business School and the International Masters in HR leadership at Bocconi Milan.

More about Mark Wilcox

Mark Jenkins

Mark Jenkins enjoyed a 38 year career in the British Army before joining Cranfield University at the Defence Academy of the United Kingdom where he is the lead on the Capability Management MSc. He established Capability Management Consulting in 2011 and since then has advised public sector, commercial and not-for-profit organisations on how Capability Management - an innovative, systems-based approach to organisational development - can help organisations generate and deliver a sustainable competitive advantage.

More about Mark Jenkins

The worlds of business and government are now in a state of perpetual change. In Engaging Change, Wilcox and Jenkins have written a refreshing and insightful book, which rightly emphasizes that the management of change is critically dependent on people and their participation and behaviour throughout the change process. It is an essential manual for all change managers.

Professor Ian Wallace, Pro-Vice-Chancellor – Defence and Security, Cranfield University