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The Business of Winning

The Business of Winning

Strategic Success from the Formula One Track to the Boardroom

Mark Gallagher

From £12.49

Take lessons from the world of Formula 1 to manage and thrive in a fast-moving competitive environment with this valuable how-to manual.

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About the book

In this riveting insider's account of over 30 years in the Formula One industry, Mark Gallagher explains what it takes to succeed in a competitive business with high technology, high finance and immensely high stakes.
Like any global business, Formula One demands the best from its people. To thrive within it requires impeccable leadership and communications skills, as well as the ability to design, manufacture, develop and bring to market a constantly improving high-technology product and constantly work to immoveable deadlines with an immense supply chain and tight regulations.
The Business of Winning sets out a one-stop management guide for executives keen to emulate this high-speed, high-impact approach to business. Based on hard-won experience and practical examples of how owners, drivers, teams, technicians and sponsors deal with the full range of management questions and issues they face every day, Mark Gallagher brings the drama of the Formula One business to life in vivid detail.

Online supporting resources for this book include a bonus chapter taking the fear out of the future.

Table Of Contents

    • Chapter - 01: Formula one A global business;
    • Chapter - 02: In sights on leadership;
    • Chapter - 03: Brand building;
    • Chapter - 04: Building winning teams;
    • Chapter - 05: The pit stop;
    • Chapter - 06: The importance of change;
    • Chapter - 07: Formula one’s safety revolution;
    • Chapter - 08: Innovating to succeed;
    • Chapter - 09: Performance management;
    • Chapter - 10: Communication;
    • Chapter - 11: learning from F1’s top drivers;
    • Chapter - 12: Coulthard in conversation;
    • Chapter - 13: Stories from my time in F1


Filled with real examples of the need for communications, and branding and innovation, however it is much more than that. The memoirs and examples are brilliant.
Bianca Smith, Tap Dancing Spiders

It's difficult to disagree with [Gallagher] that if the same principles used in the pinnacle of motor sport were applied to other businesses, success could well follow. The Business of Winning is an excellent read for both business executives and fans of Formula One.
Brad Spurgeon, The New York Times

Gallagher achieves a balance by blending his business philosophy with genuinely insightful anecdotal experience.
Damien Smith, Motor Sport Magazine

This is a book that really caters for all readers with a vested interest in F1. Fairweather fans may be slightly overawed, but it could also spur them on to research and look into the sport's history with greater detail. Those that love the sport, and particularly those with an interest in the off-track shenanigans, will find that The Business of Winning sheds new light on matters and really gives them some first-hand insight that is refreshing to read. It is a must for the bookshelf of any discerning F1 fan.
Luke Smith, Richland F1


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Book Details

  • EAN: 9780749472726
  • Edition: 1
  • Published: 3rd October 2014
  • Paperback
  • Format: 235x155
  • 256 pages

About the Author

Mark Gallagher has worked in Formula One for almost 30 years and has spent the last 15 working as senior executive within the management of Jordan Grand Prix, Red Bull Racing and Cosworth. Mark heads a sports investment group, sits on the board of Status Grand Prix and uses his vast experience of the Formula One industry to work with teams, sponsors and drivers. He also makes regular appearances in the media, notably with Sky News and the BBC. He speaks for multinational companies at business events globally.

Mark Gallagher

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