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Should Strategic Decision Making be Discovery-Led?

Ben Shenoy, co-author of Strategic Decision Making, describes the three types of forces affecting businesses today:

  • Emerging technologies 
  • People and planet
  • Open vs Closed mentality

These forces are causing organizations to be confused about how they should best make their strategic decisions. In this video, Shenoy gives examples from different sectors (automotive, financial and construction) to demonstrate how confusing the changes are in today's ever-changing business world, and details how decision making needs to be based on how much you know, how much you don't know and how much you think you know.  

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