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Retail Studies

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Showing 1 - 10 of 18 results

Showing 1 - 10 of 18 results

E-Commerce Website Optimization

E-Commerce Website Optimization

Dan Croxen-John, Johann van Tonder

£19.99

Convert online traffic to increased revenue by way of consumer behaviour insights, clear methodology, and reference to the available frameworks with this invaluable step-by-step guide to e-commerce website…


Published: January 2017, Paperback
EAN: 9780749475383

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Advanced Customer Analytics

Advanced Customer Analytics

Mike Grigsby

£29.99

Resolve data-heavy retail marketing questions through key analytic steps, with expert guidance in a direct and conceptual style, taking into account consumer behaviour and multi-channel marketing scenarios.


Published: October 2016, Paperback
EAN: 9780749477158

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Retail Marketing Strategy

Retail Marketing Strategy

Constant Berkhout

£29.99

Improve and develop your marketing strategy in the retail industry with this essential handbook to the core topics of shopper marketing, enlightened by research and driven by practical experience.


Published: November 2015, Paperback
EAN: 9780749476915

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Category Management in Purchasing

Category Management in Purchasing

Jonathan O'Brien

£49.99

Benefit from a complete overview and step by step guide to the tools, techniques and application of category management.


Published: October 2015, Hardback
EAN: 9780749472306

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Strategic Sourcing and Category Management

Strategic Sourcing and Category Management

Magnus Carlsson

£39.99

Drive efficient sourcing within any organization through applying the highly successful concepts and methods used in IKEA.


Published: August 2015, Paperback
EAN: 9780749473976

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Field Visual Merchandising Strategy

Field Visual Merchandising Strategy

Paul J. Russell

£14.99

Maintain a strong product presentation which sets itself apart from the competition to win the retail war.


Published: January 2015, Paperback
EAN: 9780749472641

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Logistics and Retail Management

Logistics and Retail Management

John Fernie, Leigh Sparks

£44.99

Logistics and Retail Management brings together current thinking on supply chain management, global logistics, fashion logistics, e-logistics and green supply chains.


Published: April 2014, Paperback
EAN: 9780749468231

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How to Sell to Retail

How to Sell to Retail

Clare Rayner

£24.99

The only practical guide to successfully selling your product to any retailer, no matter how big they are.


Published: February 2013, Paperback
EAN: 9780749466800

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The Retail Champion

The Retail Champion

Clare Rayner

£24.99

The Retail Champion: 10 Steps to Retail Success is the only book any small retailer needs, whether starting up or already trading, online only or multi-channel, to make their retail business a success.


Published: July 2012, Paperback
EAN: 9780749465889

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Walmart

Walmart

Bryan Roberts, Natalie Berg

£29.99

Walmart provides insight into both how the retail giant emerged from its humble roots to become a global retailing phenomenon as well as an outlook to what the future holds.


Published: April 2012, Paperback
EAN: 9780749462734

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Showing 1 - 10 of 18 results


Showing 1 - 10 of 18 results