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Retail

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Showing 1 - 10 of 14 results

Showing 1 - 10 of 14 results

Retail Disruptors

Retail Disruptors

Jan-Benedict Steenkamp, Laurens Sloot

From £16.66

Understand the strategies and business models used by hard discounters such as Aldi and Lidl, and learn techniques to remain competitive as they continue to disrupt the retail sphere.


Published: October 2018, Paperback
EAN: 9780749483470

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Retail Marketing Strategy

Retail Marketing Strategy

Constant Berkhout

From £24.99

Improve and develop your marketing strategy in the retail industry with this essential handbook to the core topics of shopper marketing.


Published: November 2015, Paperback
EAN: 9780749476915

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Field Visual Merchandising Strategy

Field Visual Merchandising Strategy

Paul J. Russell

From £12.49

Maintain a strong product presentation and employ an effective merchandising strategy, with this comprehensive guide to winning the retail war.


Published: January 2015, Paperback
EAN: 9780749472641

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How to Sell to Retail

How to Sell to Retail

Clare Rayner

From £20.82

The only practical guide to successfully selling your product to any retailer, no matter how big they are.


Published: February 2013, Paperback
EAN: 9780749466800

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Fashion Brands

Fashion Brands

Mark Tungate

From £16.66

Explore the popularization of fashion and how marketers and branding experts have turned clothes and accessories into objects of desire with this insightful and practical guide to fashion branding.


Published: October 2012, Paperback
EAN: 9780749464462

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The Retail Champion

The Retail Champion

Clare Rayner

From £20.82

The Retail Champion: 10 Steps to Retail Success is the only book any small retailer needs, whether starting up or already trading, online only or multi-channel, to make their retail business a success.


Published: July 2012, Paperback
EAN: 9780749465889

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Walmart

Walmart

Bryan Roberts, Natalie Berg

From £24.99

Walmart provides insight into both how the retail giant emerged from its humble roots to become a global retailing phenomenon as well as an outlook to what the future holds.


Published: April 2012, Paperback
EAN: 9780749462734

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Shopper Marketing

Shopper Marketing

Markus Ståhlberg, Ville Maila

From £24.99

Convert shoppers into buyers at the point of purchase more effectively with this book written by 35 experts from around the globe.


Published: February 2012, Hardback
EAN: 9780749464714

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The Grocers

The Grocers

Andrew Seth, Geoffrey Randall

From £12.49

Learn how some of the world's most successful supermarkets have each responded to the significant changes in the food retailing market in recent years.


Published: January 2011, Paperback
EAN: 9780749461041

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Private Label

Private Label

Keith Lincoln, Lars Thomassen

From £16.66

Private Label examines the recent international growth of private label or retail brands - and the threats posed to manufacturers by this growth. The book provides strategies to combat these dangers and…


Published: May 2009, Paperback
EAN: 9780749455934

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Showing 1 - 10 of 14 results


Showing 1 - 10 of 14 results