Learn how to construct and design questionnaires for more effective market research, including the rising challenges of mobile optimized surveys and reduced time spent responding.
Published: April 2018, Paperback
Benefit from a reliable collection of the most valuable business models, including detailed coverage of each model, expertly explained theory, as well as case studies and supporting templates.
Published: March 2018, Paperback
Strengthen your decision-making processes with this interpretive approach to accounting and financial information. Specifically designed for the needs of MBA, EMBA and MA Business and Management…
Published: December 2017, Paperback