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Innovation and Best Practice
for Business Success

Established 1967



Starting a Business from Home

Starting a Business from Home

Colin Barrow

£14.99

Starting a Business from Home offers hundreds of ideas for setting up profitable and successful home-based businesses and includes practical advice on using the internet as a business tool.

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About the book

The home is the most popular place for start-ups. With the rate of new business start ups being unaffected by the recession, more than a quarter of a million people in the UK start a business from home each year and four times that number giving it serious consideration. Entrepreneurs need little more than a laptop and a telephone line to start off with, but when the new business starts to expand they face the challenge of staying at home without sacrificing their growth potential.

Starting a Business from Home identifies business opportunities, gives advice on preparation and set up, and how you run, control and manage its growth.

Now with extra exercises and end of chapter advice, this new edition includes: researching the market, business ownership and title issues, raising the money and managing finances, building and operating a website, bringing a product to market and starting up overseas.

With appendices giving home-based business ideas and sources of help, as well as advice on research, getting the business started and an indication of how much money could be made out of each business, Starting a Business from Home is an invaluable practical guide for the aspiring entrepreneur.


Table Of Contents

    • Chapter - 00: Introduction;
    • Chapter - 01: Finding the right business opportunity;
    • Chapter - 02: Picking the right business for you;
    • Chapter - 03: Researching the market;
    • Chapter - 04: Business ownership and title issues;
    • Chapter - 05: Operating from home;
    • Chapter - 06: Keeping the communication lines open;
    • Chapter - 07: Bringing your product and service to market;
    • Chapter - 08: Building and using your website;
    • Chapter - 09: Doing the numbers;
    • Chapter - 10: Raising the money;
    • Chapter - 11: Preparing a business plan;
    • Chapter - 12: Taking on employees;
    • Chapter - 13: Growing profitably;
    • Chapter - 14: Starting up overseas


Book Details

  • EAN: 9780749462642
  • Edition: 2
  • Published: 3rd March 2011
  • Paperback
  • Dimensions: 216x138
  • 312 pages
  • Series: Business Success Series

About the Author

Colin Barrow MBA was until recently Head of the Enterprise Group at Cranfield School of Management, UK, where he taught entrepreneurship on the MBA and other programmes. He is a visiting professor at business schools in the US, Asia, France, Ireland and Austria. He is also the author of Starting a Business From Home, Cut Costs Not Corners and The 30 Day MBA, as well as many other titles, all published by Kogan Page.


Colin Barrow